Summer’s fast approaching and the heat is on as Hellz brings the sizzle with its Summer 2009 Collection, “SO LOLITA”. So Lolita exudes a modern day coquette… She’s unpredictable playing it up with the high fashion “Hellz Naw” jacket to the raw “Gun It” dress while maintaining an idealism of Black is NOW but Color is ALWAYS, bringing forth a vamped up innocence.
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